Bolly good news for Ireland
Ireland could be on the brink of a boom in tourism thanks to a brand new Bollywood blockbuster. Ek Tha Tiger, meaning ‘Once There Was A Tiger’ is being shot in Dublin and will ultimately be released in 24 countries worldwide, reaching an audience of over 100 million people.
The Bollywood production stars Salman Khan and Katrina Kaif – two of India’s most celebrated actors – and should see the number of Indian tourists to Ireland soar. Case in point? Countries like Switzerland, Britain and New Zealand have all reported a significant, positive knock-on effect on tourism from India following the shooting of Bollywood films in their regions.
Coming as it does after the long recession, Ireland’s tourism ministers must, no doubt, be doing a little jig…